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Autumn

Sep 2025

2025 Fall Nail Trends: Croc Nails, Ombré, Coffee, & Minimalist Nails

2025 Fall Nail Trends: Croc Nails, Ombré, Coffee, & Minimalist Nails

2025 Fall Nail Trends As the seasons change, so do nail trends. We have curated a list of top color inspirations for nail techs for the fall season. The 2025 trending shades are deep reds and browns w

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Autumn

Sep 2025

Featured

Sep 2025

The Heist Collection by TGB | Autumn Gel Nail Colors & Magnetic Polish | The GelBottle Inc™ 

The Heist Collection by TGB | Autumn Gel Nail Colors & Magnetic Polish | The GelBottle Inc™ 

Introducing The Heist Collection: Autumn’s Most-Wanted Shades The most coveted treasures aren’t locked in vaults — they’re bottled. And this season, The GelBottle Inc has a brand-new target: your nail

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Featured

Sep 2025

Colors and Trends

Sep 2025

2025 Fall Nail Trends

2025 Fall Nail Trends

Nail Colors for Fall 2025 As the seasons change, so do nail trends. We have curated a list of top color inspirations for nail techs for the fall season. The 2025 trending shades are deep reds and bro

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Colors and Trends

Sep 2025

Featured

Sep 2025

TEN YEARS IN THE MAKING. ​ONE SHADE TO MARK IT ALL

TEN YEARS IN THE MAKING. ​ONE SHADE TO MARK IT ALL

One brand, ten years and endless impact. Our 10th birthday celebrations are in full swing, and to celebrate a decade of innovation, community and countless stunning manicures, we’re dropping one show-

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Featured

Sep 2025

Featured

Sep 2025

DROP 2 is Here — Say Hello to The Sheers Kit

DROP 2 is Here — Say Hello to The Sheers Kit

Drop 2 is here, and it's sheer brilliance. Back for another round, our limited-edition Monthly Product Drops deliver must-have shades straight to your kit every month. In case you missed the last one,

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Featured

Sep 2025

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  • Painted over 2 Billion Nails
  • Inventor of BIAB™
  • Available across 5 Continents